In the 1920s, the economy boomed and everyone wanted to purchase a car or any car-related items. The Big Three known as General Motors, Ford and Chrysler were the biggest automobile industries. However, as a result of the Great Depression, car sales dropped and the numbers of cars sold plummeted. In the Midwest, the Great Depression affected the economy and automobile industry greatly. No one was able to buy the nicest car and everyone bought whatever they could with what they had. These big car industries decided to change the cars and build them differently. They had to use clever ways to sell their cars. The Dust Bowl caused many farmers to want to move West and they needed a car to do so. In chapter 7, it describes how the automobile industry tried to cheat the departing families. The employees persuaded the families to buy a car and claimed it was new and everything was perfect. However, most of the cars were used and they just wanted to sell as many as possible for profit. The departing families were desperate for a car and the automobile industries were able to increase their profit through deceit. The vehicle industry had to do what it had to in order to survive in the depressed economy.
Sources:
1930s Auto Industry
Vehicle Industry Timeline
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